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The 13th Annual LMA Tech Conference/West promises to be the largest legal technology, educational and networking event of 2011. As in previous years, this day-long event is focused on legal marketing technologies. This year we expect more attendees, expert speakers and decision makers participating. It will be a great forum to learn, exchange ideas and connect. Based on research we have conducted with marketers in our industry, our programming has been expanded to be relevant to you. LMA Technology/West will feature three tracks: Getting Started: Includes step-by-step guidance in how to get started with many of the technologies that are critical to our success. Rubber Meets the Road: Technology implementers from CMOs and CIOs to General Counsel will share what works and what doesn’t. The Cutting Edge: This track will include knowledgeable speakers including in house marketing professionals, technology vendors, and consultants to present on the leading technologies to help us stay ahead of the curve. Thank you in advance to our first-class sponsors, event partners, LMA Board and planning committee for their continued support. Their support helps insure the day will be a smashing success!