BMA MarketingMasters with Nancy Bhagat, VP of Sales/Marketing and Director, Global Marketing Strategy and Campaigns, Intel

Starts: Thursday November 05, 2009 at 11:00am
Ends: Thursday November 05, 2009 at 1:30pm
Event Type: Training/Seminar
Region: Greater Chicago Area
Location: The Standard Club
320 S Plymouth Ct
Chicago, IL 60604 US
Price: $45 for BMA members, $65 for non-members, $550 for tables of 10
Website: http://www.bmachicago.org
Industry: marketing and advertising
Keywords: Intel.Com, Nancy Bhagat, Technology, Branding, Sponsors Of Tomorrow, Marketing, B2b, Business To Business, Bma, B2b Seminar, Intel, Inventors, B To B, Bma Chicago
Intended For: CMO, Chief Marketing Officer, Director of Marketing, VP marketing, VP communications, Director of branding, global marketers, marketing director, brand marketer
Organization: Business Marketing Association

Ask virtually anyone in any country if he or she knows what Intel is and the answer will be yes. So why would a company with a worldwide awareness level above 80 percent need to launch a branding campaign?

Find out on Thursday, Nov. 5, when Intel’s Nancy Bhagat keynotes BMA’s next MarketingMasters Luncheon Seminar at The Standard Club. Bhagat, Intel’s vice president of global marketing strategy and campaigns, will explain why the company launched its first-ever branding campaign last spring, and she’ll give a progress report on the results so far.