| Starts: | Tuesday November 17, 2009 at 9:30am |
|---|---|
| Ends: | Tuesday November 17, 2009 at 11:00am |
| Event Type: | Other |
| Location: |
Sense Loft Canada Square London, GREATER LONDON W1 GB |
| Price: | |
| Website: | http://www.senseworldwide.com/ckpp |
| Industry: | marketing and advertising |
| Keywords: | Innovation Co Creation Cocreation Insight Collaboration Market Research Insight |
| Intended For: | Research Director Insight director Innovation director Marketing director Strategy director Research manager Insight manager Innovation manager Marketing manager Strategy manager |
| Organization: | Sense Worldwide, NESTA and Discovery |
INVITATION TO JOIN OTHER PROGRESSIVE BRANDS ON VISIONARY PILOT PROJECT TO DEVELOP JOINT VENTURES AND PRODUCT IDEAS TOGETHER.
<< Unique opportunity to collaborate
We’re looking for a number of progressive brands and organisations to join a funded project to work together to develop joint initiatives and collaborative product ideas.
<< Exclusive access to foundational insight
To focus thinking around consumer insight and provide a focal point for ideation, Discovery Channel are providing exclusive access to ‘Species’, their award winning piece of research into the changing lifestyles of young European men, via an online insight platform.
<< Innovation workshops to develop ideas
Leading innovation consultancy Sense Worldwide will be running a series of co-creation workshops with the project partners as well as consumers and experts to identify and develop joint initiatives and collaborative product ideas.
<< Minimal commitment – no cost
Successful partners will need to attend two workshops and contribute to the consumer insight platform in between.
There will be no cost to participate in the pilot as it is being backed by NESTA, the UK’s innovation body.
<< Find out more
Attend the launch event in Central London on the morning of 17th November where NESTA will share findings from other corporate collaboration projects, Discovery Channel will present the Species research and Sense Worldwide will outline the approach and objectives for this project.
From there a number of partners will be selected to join a 3 month pilot phase.
For more information see http://www.senseworldwide.com/ckpp/ or to register for the launch event, contact Nick Corston at Sense Worldwide on nick@senseworldwide.com