| Starts: | Thursday November 12, 2009 at 9:00am |
|---|---|
| Ends: | Friday November 13, 2009 at 5:00pm |
| Event Type: | Conference |
| Location: |
Ballroom, Hotel Intercontinental Ayala Ave Makati City, NCR 1200 PH |
| Price: | |
| Website: | http://www.e-commercephilippines.com/digitalfilipino-e-commerce-summit.html |
| Industry: | internet |
| Keywords: | E Commerce, Online Payment, Internet Marketing, Internet Advertising, Usability, Website Performance, E Banking, E Policy, Sme, Fraud, Emerging Technologies, Philippines, Web Awards, Social, Web Analytics, E Government, Internet Security, Lessons Learned |
| Intended For: | entrepreneur, marketing manager, chief executive officer, sales manager, product manager, chief operating officer, chief marketing officer, customer relationship manager, marketing communications manager, e-commerce manager, chief information officer, chi |
| Organization: | DigitalFilipino Club |
The DigitalFilipino E-Commerce Summit 2009 is an intensive 2-day educational seminar on e-commerce strategies
We hope to make this an annual event that will provide an additional venue for learning among DigitalFilipino club members.
The event will focus on best practices (what to do, what not to do, execution, measurement) and we would like to have a great roster of resource persons who can share their insight & lessons learned.
We requested speakers to deliver talks on a big-picture perspective (keynote-style) discussing findings and insight that they haven't mostly shared before but still reflective of their respective experiences.
We are targeting 150 to 200 participants for this event. Main audience will be DigitalFilipino club members, DigitalFilipino Web Awards past and current entries/winners, DigitalFilipino Social Networking Awards winners, SMEs, enterprises, and entrepreneurs at large.
Conference Program Attendees to this event can expect a highly-interactive session with e-commerce players and industry practitioners. Topics in the agenda includes (subject to change):
November 12 (Day 1):
- Internet and mobile commerce market growth.
- Payment programs and platforms catering from mainstream to unbanked market segments.
- Executing e-commerce marketing campaigns and selling through:
- community websites,
- e-mail autoresponder / newsletter
- social networks
- search engines
blogs
Making self-service advertising platforms work for you.
- Usability experience: what makes an online visitor purchase?
- Improving e-commerce website performance
- Tracking website analytics & e-commerce sales performance
November 13 (Day 2):
- Internet and mobile banking growth.
- E-Commerce policies to promote e-commerce growth and those that protect both merchant and consumer.
- E-Government transactions growth.
- Making e-commerce secure against fraud.
- E-Commerce as a viable retail market outlet for SMEs
- New technologies to make e-commerce easier
- PLUS! The summit will be the venue for recognition of the top Philippine E-Commerce sites as DigitalFilipino.com opens the nomination for the 3rd DigitalFilipino Web Awards this August.
Free conference pass to DigitalFilipino Club members (http://www.e-commercephilippines.com):
- individual members (1 day, participate themselves, no proxy)
- SME members (1 representative per day)
- Corporate members (2 representatives per day)
Additional club member and sponsor delegates are entitled to 15% discount. Register today to confirm your seat!