Innovative Marketing of Financial Services

Starts: Thursday November 19, 2009 at 8:30am
Ends: Thursday November 19, 2009 at 5:00pm
Event Type: Conference
Region: Bundaberg Area, Australia
Location: UNSW
1 O'Connell Street
Sydney, NSW 2000 AU
Price: $995 + GST
Website: http://www.onlinebankingreview.com.au/InnovativeMarketing.php
Industry: financial services
Keywords: Social Networking, Bank Marketing, Innovation, Bank Strategy, Marketing
Intended For: Head of marketing, Digital marketing manager, Online marketing manager, CMO, Head of innovation, Head of strategy, Marketing co-ordinator, Brand manager
Organization:

Smart marketers are realising the critical role influence plays in networks and the impact it is having on their company’s brand and marketing effectiveness.

With power shifting to consumers, how can financial services marketers ensure they remain consistent with their message? What happens when all media is direct? And is it possible to tap influencers to help build your brand and impact the bottom line?

We’ll be exploring these issues and more at Innovative Marketing, brought to you by leading financial services industry publication Online Banking Review.