Map Your Brand's Twitter Social Networks

Starts: Tuesday December 15, 2009 at 11:00am
Ends: Tuesday December 15, 2009 at 2:00pm
Event Type: Training/Seminar
Region: San Francisco Bay Area
Location: Conference Hall
1077 Independence Ave
Mountain View, CA 94043 US
Price: Early Bird $35
Website: http://smanalysistwitter.eventbrite.com/
Industry: market research
Keywords: Scrm, Crm, Social Media, Social Networking, Twitter, Analysis, Marketing, Sales, Strategies, Enterprise 2.0
Intended For: CEO, CMO, VP Marketing, Social Media Consultant, Social Media Analyst, Marketing Executive, Sales Executive
Organization: www.cioitexec.com

Workshop Info:

Duration: 3 hours.

Lunch is included.

Learn how to build a map of the social network surrounding your brand, conference, product, or event.

This is a hands-on guide to creating social network maps from live twitter data.

  • Create a visualization that reveals groups, communities and influential participants in the swarm of people mentioning keywords of interest to you.

  • Create a visual web of the relationships among the people who mention these keywords when they follow, mention or reply to one another.

  • Learn how to calculate key metrics using a free and open add-in for Excel 2007 (NodeXL) that can identify key contributors who play influential roles in your communities.

  • Compare your maps to other workshop participants and to a growing gallery of maps of keywords related to conferences like Web2.0, Enterprise 2.0, 140conf, and others.

  • Come with your own query terms and make a map during the workshop with our assistance.