New Consumer Knowledge Tools: Deeper Knowledge for Competitive Advantage

Starts: Tuesday November 24, 2009 at 8:30am
Ends: Tuesday November 24, 2009 at 7:00pm
Event Type: Conference
Region: Teruel, Spain
Location: ESADECREAPOLIS
Avinguda De La Torre Blanca, 57
St Cugat Del Vallès, CT 08172 ES
Price: You have to register to the event on the website
Website: http://www.consumerknowledgeevent.com
Industry: marketing and advertising
Keywords: Market Research, Marketing, Consumer, Insights, Strategy, Strategic, Ethnography, Artificial Intelligence, Cognitive Science, Innovation, Behavior, Market
Intended For: Marketing Manager, Market research Manager, Consumer Insights Manager, Product Manager, Brand Manager, Consultant, owner, partner, CEO, Business Developer, Director de Marketing, Market, marketing, retail,
Organization: ESADECREAPOLIS

“New Consumer Knowledge Tools: Deeper Knowledge for competitive advantage. FOR MORE INFORMATION AND REGISTRATION, PLEASE visit: www.consumerknowledgeevent.com We will go a step further from traditional marketing tools by moving into Artificial Intelligence, Ethnography, Cognitive Sciences and Contextualization. We will discuss amongst many other things about: Social Networks & Buzz Research, How to identify Customer’s Insights to successfully innovate and Communication Strategies. (Conference Language: Spanish)

The Conference will take place at ESADECREAPOLIS on 24th November 09. It is aimed at Marketing professionals, Consumer Insights Managers, Market Research Managers and all those involved in developing and launching new products as well as technology providers and services.

It is a one day event where we want to gather the scientific perspective together with the business practice under the same roof. You will also find expert scientists and technology/service providers who will answer your queries through one-to-one meetings. Networking will be encouraged and we plan to have an intense but very interactive day.

We will have a wide range of relevant speakers: Business Practice from: A Piece Of Pie - Barcelona Media - Bbva - Havas Media - Hamilton Intelligence - Microsoft - Mtv Networks - Puig - Telefónica - Vodafone - Yahoo

Scientists from: UAB, CSIC, ESADE, UPF.

You can find more information about the event www.consumerknowledgeevent.com.

We are looking forward to meeting you there!!!!

Comments (2)

  • Es muy necesario ponerse al día en las técnicas para llegar al consumidor. Sobretodo en tiempos de crisis que cuesta más atraerlos. En un mundo cada vez más cambiante tenemos que adaptarnos a la nueva manera de comunicarse a través de internet y las redes sociales, cada día más presentes. Lo mejor es tener buenos ponentes con los que aprender y poder resolver dudas. Gracias!

    When
    Posted about 1 month ago
    Author
    Jordi Rossell, Independent Events Services Professional
    2ec8003
  • Please kindly note that the registration to the event should be done through the website: www.consumerknowledgeevent.com Thanks,

    When
    Posted 28 days ago
    Author
    Raquel Monja, Innovation Events Manager at ESADECREAPOLIS (Open & Cross Innovation Center)
    1ebc7ea