| Starts: | Thursday November 19, 2009 at 11:30am |
|---|---|
| Ends: | Thursday November 19, 2009 at 1:30pm |
| Event Type: | Other |
| Region: | Greater Los Angeles Area |
| Location: |
The Orange County Register 625 N. Grand Ave. Santa Ana, CA 92701 US |
| Price: | |
| Website: | http://www.ocregister.com/rsvp/ |
| Industry: | marketing and advertising |
| Keywords: | Santa Ana, Workshop, Advertising, Marketing, Economic Challenges, Orange County, Small Business |
| Intended For: | Director, Marketing, Business Development, Owners, Managers |
| Organization: | The Orange County Register |
The Orange County Register is offering a free “Lunch and Learn” hosted by Pepperdine marketing professor and Core Marketing Agency Founder and President, John Nolan. Join us and learn how to grow your business in challenging economic times.
In this “Lunch & Learn” workshop, you’ll learn:
• Marketing is not a cost; it's an investment • To write is to rewrite; to market is to test • Why frequency is imperative • Geographic, demographic & psychographic targeting • Effective print advertising design • Crafting effective offers • Tracking response