SMPS Foundation Think Tank: Breaking Through the Commoditization Barrier and Creating Strategic Advantage

Starts: Thursday November 12, 2009 at 6:00pm
Ends: Friday November 13, 2009 at 4:30pm
Event Type: Training/Seminar
Region: Greater New York City Area
Location: McGraw-Hill Companies, 50th Floor, McGraw Room
1221 Avenue Of The Americas
New York, NY 10036 US
Price: by Sept. 30 $260; October 1 and later: $325; Reception only ticket: $45
Website: http://www.smps.org/foundthinktank
Industry: marketing and advertising
Keywords: A/E/C Industry, Differentiating Your Firm, Smps, Marketing Professional Services, Creating Strategic Advantage, Think Tank, Marketing, Business Development, Commoditization, Strategic Direction
Intended For: Principals, CEO, Marketing Director, Vice President, Business Developer, Leaders, CMO, Chief Marketing Officer, Chief Executive Officer
Organization: SMPS Foundation

Please note: Reception on Nov. 12 from 6-7:30 pm at The Terrace Club is included in the Think Tank Registration.

Join the A/E/C industry's top minds as they discuss the topics and issues impacting your firm TODAY!

Topics: a. Recalibrating the Relationship Between Marketing and Business Development and

  1. Differentiating Your Firm in a Commoditized World and Getting Paid What You Are Worth

For more information, visit www.smps.org/foundthinktank or e-mail michele@smps.org

A separate Reception Only ticket for Nov. 12 networking event is $45.