Getting a website inquiry, sending out proposals and selling a new customer are regular business events. What doesn't happen regularly in most companies is appropriate follow-up. The fact is, 48% of all companies NEVER follow up! Why? The excuses are usually "no time" or "don't know how."

Additionally, remember the “recency” in RFM? Buyers spend more in the first 60 days after a purchase than buyers who haven't bought in over a year. So imagine how much more revenue you’d book if you followed up 100% of the time in the first 90 days after a sale with phone calls, mailers and emails to show customers how much you care. And now imagine if your follow-up process is automated so that YOU don’t have to do it!

Following up is essential in a good economy. It's mandatory in challenging times. At this luncheon meeting, Lori Feldman, aka "The Database Diva," presents her 3-step plan for tackling the "no time" and "don't know how" follow-up marketing excuses and shows you how to sell more by selling less. Drip marketing is a secret salesman that finds "lost" sales and generates more referrals—consistently, each and every month. Attend if you want to know the answers to�

• How can I get more business from my existing customers? (Drip Marketing)
• How can I find prospects who are ready to buy now? (Drip Marketing)
• How can I leverage my relationships to find more opportunities? (Drip Marketing)

You will learn... * The 9 must-have drips every business needs to plug up the black holes in their sales process * How to get your best customers to tell you what will make them buy more * How to use your database to squeeze every drop of profit from contacts you already have, eliminating the need to spend money on advertising or new employees.