Why service innovation? “A crisis is just an opportunity to change the status quo”. Better or new services are not the resultant of random ideas – they need to be DESIGNED!

Elements of Service Innovation Crafitti’s Lean Inventive Systems Thinking approach integrates powerful frameworks for service innovation: Basics of Service Innovation The Lean Inventive Systems Thinking Approach Gaining insights - Multiple Intelligences,Value Stream Analysis The Systems View - Space-time holistic landscape, Relationships, Dependencies and contradictions, Function Thinking and Value Net Scenario Building Ideality Thinking and Trends of Evolution *Set-based convergence – the ability to bring maximum ideas to life, faster

Key Take-aways The workshop will lead the participants through a live service innovation activity. At the end of this workshop participants will be able to: Gain business advantage through service innovation Respond to customer need and demand Improve service delivery approaches Rethink their services portfolio Make their current services portfolio more efficient and unlock hidden capacity Design new services to exploit market opportunities Reach out to customers with greater value offerings Clearly differentiate with respect to competition

Who should attend? Product and service portfolio owners Brand Managers Designers Service architects Business process owners Business Analysts Project managers Customer relationship and engagement managers *Academicians involved in service innovation teaching and research

Certification

All participants will get a certificate of participation Crafitti Consulting Private Limited.