Seating is limited for this very popular series. Early registration is recommended.

Workshops are held on select Friday Mornings. Please note specific dates below. Fee for this six part boot camp series is $139. Early registration discounts are available if you register before 12/1/2009.

Social Marketing: An Executive Overview

This Social Media Marketing Overview kicks off our Boot Camp series with a non-technical walkthrough of the different components of Social Marketing. If you are new to SMM or just looking to explore what this Web 2.0 strategy is all about, this is the workshop for you. This is not a "how to do it" workshop, rather a "why you should do it" executive overview. Your speaker for this workshop is Malinda Pengelly, President, BEM Interactive. Friday, January 8th, 8:30 to 10:00

LinkedIn Boot Camp

LinkedIn should be a key element of any Social Media Marketing strategy. Whether you are new to LinkedIn or a Connection guru, you'll walk away from this workshop with a detailed understanding of how to use LinkedIn to benefit your company. We'll cover how to setup and finish your personal profile, growing your network connections, asking for and responding to recommendations, setting up your company's group profile, finding and participating in other groups and general LinkedIn techniques to embrace and avoid. Your speaker for this workshop is Kim Williams, Client Services Manager, BEM Interactive. Friday, January 15th, 8:30 to 10:00

Facebook Boot Camp

If you think Facebook is only for high school, college and personal endeavors, you need to join us for this detailed tour of Facebook and explore how you can use it in business. Should your company have a Facebook page? Who should be your target fans? How can you most effectively grow your fan base? Join us to explore these questions and more as we take a detailed tour of the fastest growing social media platform on the planet. Your speaker for this workshop is Jeremy Shaffer, Digital Marketing Specialist, BEM Interactive. Friday, January 29th, 8:30 to 10:00

Blogging & Twitter Boot Camp

Running a business blog and participating on other blogs is a popular element of an effective Social Network Marketing strategy. In this workshop, we'll take an in depth view of the common blog platforms, how to get a blog started, options for integration into your web site, resource time requirements, what you should blog about, results you should expect, and discuss overall blog etiquette. Your speaker for this workshop is Kim Williams, Client Services Manager, BEM Interactive. Friday, February 5th, 8:30 to 10:00

YouTube, Social Sharing & More Boot Camp

Internet platforms like YouTube, Flickr, del.icio.us, digg and StumbleUpon have enabled effortless sharing of video and content. Using these platforms can provide an overall lift to all your other interactive marketing efforts. This fast paced workshop will help you understand these content & social sharing web sites and learn which ones to use in your business. Your speaker for this workshop is Jeremy Shaffer, Digital Marketing Specialist, BEM Interactive.

Friday, February 12th, 8:30 to 10:00

Strategy & Success in Social Marketing

This workshop wraps-up our Social Marketing Boot Camp series and brings it all together with an in depth discussion on SMM strategies and how to measure your success in SMM. Find out what key performance indicators you should be watching. Learn how to "listen" for your brand on the internet. This last workshop of the series will show you how to take what you've learned in the previous sessions and weave it into your interactive marketing strategy for fabulous results. Your speaker for this workshop is Malinda Pengelly, President, BEM Interactive. Friday, February 26th, 8:30 to 10:00