As another business year draws to an end, it's the perfect time for women entrepreneurs to concentrate on innovative thoughts for the New Year. Every January brings an opportunity to implement new innovative marketing tools to promote and advertise a business. A combination of utilizing old school marketing combined with innovative new methods creates an excellent approach to promoting a business. In today's world, traditional marketing through press release distribution, advertisements in local print or electronic media and person-to-person networking is being supplemented with new marketing tools like teleseminars, blog radio and social media marketing. At this special Women TIES program, learn what marketing tools to keep and what new ones to add.

Frankie Mueller, an Albany woman entrepreneur and President of Success Streams Online Marketing, will provide participants with no and low-cost marketing secrets that can assist you in generating brand awareness and stimulate sales! At this powerful event you'll learn: the secrets to a successful marketing campaign, how to integrate social media tools to your blog/website, tried and true free and almost free marketing tools, and tools to track your marketing efforts and determine where you should be concentrating your efforts.

Prior to the luncheon, a 30 minute holiday showcase will be setup around the room so women entrepreneurs can promote their corporate or holiday products and services. Round tables split in half and shared between two companies will be assigned prior to the event on a first come, first serve basis, so make your reservations today and tell us if you want a half table for display.