LinkedIn

Are you tired of social media fluff, sales pitches and irrelevant examples? You're not Coke, Starbucks or Apple. You're not a failure if you don't have a million followers. You can't market your niche services the same way they market consumer products. Let's get real about social media. Attend this practical, hands-on workshop from the nonprofit Association of Independent Consultants. Learn where social media fits into your marketing strategy. Improve what you're doing or planning. Get real answers to your real questions. Bring your WiFi-enabled computer or tablet to apply what you learn. Your presenters are SEAN STANLEIGH on The Big Picture (Your Business editor at The Globe and Mail), PAUL VAN WART on LinkedIn (Social Media Marketer at Paul 2 The Max), STEPHANIE GOODMAN on Twitter (Digital Marketer at Venture Accelerator Partners) and SUSAN CORCORAN on Creating Content (Managing Partner at Indigo Oceans). The regular monthly evening program follows. Julia Hidy explains ePress Kits and Using Social Media to Find and Retain the Best Clients (Visit the website for more details and to register)