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EuroITV2009 is the seventh edition of the EuroITV conference series, which started in 2003 and has since been growing steadily. Keynote speakers are: - The Connected Home redefines the TV experience by Jan Van Bogaert (Alcatel-Lucent) - The Internet Revolution Will Be Televised by Rich Ezekiel (Yahoo! Connected TV) - Needs, emotions, experience! by Prof. Dr. Marc Hassenzahl (Folkwang University) The program also contains 5 tutorials, 4 workshops and full and short paper presentations. Details: http://www.euroitv2009.org/programme.html The theme of the 7th European Interactive TV Conference is 'Networked Television'. Interactive television is becoming one piece in a bigger puzzle of different interconnected devices. This not only has technical implications, but also impacts users and television viewers. Viewers use their cell phones to send text messages to broadcasters, they use their PC to download movies that can then be watched on the big television screen, social networks are including TV content and iTV is including social network features, secondary screens can be used to control the content on television, etc. Instead of an age of device convergence, we see that in practice we’re heading towards device divergence. The conference addresses how we should shift our focus from looking at iTV as a system that functions on itself, to iTV as part of a bigger set of networked devices and communities, and explore how this impacts users as well as technologies.