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Programme Overview Intellectual property protection is the most basic building block of an organization. Legal protection for the expression of creative ideas and the outcomes of scientific research is essential for the development and long-term growth of a business and to spur innovation. Understanding the concepts and importance of laws protecting patents, copyrights, industrial designs and trademarks are critical for an organization to move from early-stage development to a its successfulness. With its vast network, Global Business Knowledge has gathered prominent practitioners and speakers in intellectual property to share their views on some of the most critical topics in intellectual property for this seminar. Key Benefits • Update on current trends in IP protection • Understand how technology transfer works • Assess multiple benefits of technology transactions • Learn how to manage IP disputes • Review the types of intellectual property • Examine the importance of IP securitization