Mediabistro's Social Media Optimization Conference [ticketed event]
May 23, 2011 at 8:00 AM - May 24, 2011 at 5:00 PM
Mission Bay Conference Center at UCSF, San Francisco
Social Media Optimization Conference is a two-day event dedicated to successful social media optimization strategies. The goal of social media optimization (SMO) is increase linkability, and therefore increase visibility in social media searches organically. This in-depth event will teach marketers techniques for setting content on its way to traveling around the web and making it easy for customers to share. The advertising component of the conference is dedicated to employing positive ROI-generating social media advertising campaigns. Marketers and advertising execs will learn what works and what doesn’t when it comes to advertising on the social web in terms of strategy, targeting, privacy, and measurement.
Event Owner: Noreen McCaffrey (Global Director of Digital Marketing)
