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Web 2.0 Expo: Unlocking the Digital Economy Encompassing the Web, mobile networks and connected devices, the digital economy spawns a host of new businesses every year. But how, exactly, do you become the next Groupon, Foursquare or Zynga? Who’s doing the smart stuff, making money and making a difference? At the next Web 2.0 Expo, we'll reveal the key pieces of the digital economy and the ways you can leverage important ideas for your own success. We’ll apply the economic filter to data collection, social connections, social media platforms, browser successes, old media in new channels, global commerce, and * Mobile opportunities * Gaming * Ecommerce * Security everywhere * Online > Offline * Telephony * Compelling new business models * Digital goods in a consumption economy * New marketing paradigms * Product creation strategies * Design for satisfying user experiences * Cutting-edge development * Performance challenges * Practical analytics * Cloud computing * Startup trends Web 2.0 Expo happens March 28-31, 2011 at Moscone West in San Francisco, CA. Now in its fifth year, Web 2.0 Expo is for the builders of the next-generation web: designers, developers, entrepreneurs, marketers, and business strategists. We feature not only innovations and inspirations but also practical ideas that smart companies can use to succeed today.